How to Prepare Your Business for 2022
It’s unbelievable if we think about it but… a whole year has gone by!
A whole year where creators of all kinds joined on our website to provide and create. No matter if you are a contributor to this website or a buyer, you’re still making a huge part in the whole big puzzle that our mission is.
If you are a designer reading this today, well, we want to thank you: you took part in a 365-days journey and without you, it wouldn’t have been the same.
But since, as we have just stated, 2021 is at the end, we want to talk a bit about the next year and the new challenges that we may encounter as creative individuals for the year 2022. How can we make the best of a whole new year that is just approaching? How can we provide with our creativity?
This is what we’re going to talk about today. Let’s dive in!
Set a goal
As easy as it is. Set a goal. Clear your mind on what is important for you. What’s really important for you? What kind of goals do you want to get this year? As a designer, you probably wish to earn more, have greater inspiration, be more relatable or present online and get recognition for your work, and these are all things that we want and we actively try to achieve day by day with our work. How much do you want to grow? Sometimes having a goal is not an easy task: it’s easy to get confused having doubts about ourselves. However, you may start with something easier or more achievable. For example, you may want to raise your following to (let’s say) 5000 to 10000 followers on Creative Fabrica or increase your products from 20 to 100 products. It sounds like such a lot of work, however, you need to keep in mind that you don’t have to do all this in one day. You have 365 days to complete your tasks and the best way to achieve a goal is to break it down into smaller steps. For example, if your goal is to have 100 products more, you could start working on 2 different smaller projects every week, so in a year where you have 52 weeks, you may have at least from 50 to 100 new items for the end of it. So, set your goal, whatever it may be, and work toward it slowly set by step.
Take note of your past creative production
Take a moment to step back and look at what you created in the last 12 months. Take a step back with a bit of constructive criticism and have a look at everything that you made. If you have a designer friend that can help you may also ask him to take a look at your products and give honest feedback.
When you take a look at your shop, ask yourself the following questions:
- What are my best-selling items?
- Why do these items sell best?
- How can I still take benefit from those products?
- Is there something that I haven’t created or tried that I could try?
- Is there something that I still haven’t done and should start doing?
- What kind of characteristics can I maintain from my old works?
- Can I still improve or keep working on some of my artworks?
- Is there something that I get rid of, or stop keeping working on since it’s not worth my time or effort?
This is a very important step. You really need to know what kind of items are the best ones for you and your work. Maybe you are a great font artist creator, or maybe you are a great illustrator. In both cases, you will probably have some products that performed better than others. Do you have some best-selling items? If so, take notes of what they are and try to understand why they performed so well in the last months.
Try to understand the reasons why people liked that specific artwork and not another one, and keep those reasons in mind. Keep those reasons in mind and use them when you will work on future projects.
In the same way, try to understand the reasons why some other items did not perform well and try to keep those reasons in mind as well. If you think there is some work that you think you can do without or you think it’s just not your forte, try to focus all your energies on something you feel confident about. The time to experiment on new things will arrive, but keep in mind that experimenting with new things requires a bit more time so be sure to have enough time to explore all areas of your creativity!
Plan what you need to do
Another way to keep track of what you have to do is write down all the things you have to do. Taking notes and investing some time in writing down a plan for the new year is a good idea, and maybe you can try journaling if you haven’t done it before. Journaling is an excellent way to keep track of your progress but also to visually take note of everything you need to do day by day or week by week. It will also allow you to see how much you did in the past week, just looking at all the notes you took in the last period! You could even make your own journal as a DIY project, as on Creative Fabrica you can find thousands of different 2022 planner templates!
Gather ideas but avoid burnouts
Gathering ideas is a great way to allow your creative mind to take some time and stretch a little bit. One thing you could try to do is take a piece of paper or block notes and write down all the different ideas that pop into your mind. Everything is ok, there’s no wrong idea at all.
You can put away your list of creative projects and keep adding a new one when comes to your mind. You should think of the creative brain as a muscle just like the muscles we have in our body. Just like every other muscle, every time you use it, this will become more used to working faster and easier. However, if you work too much to the point where it becomes automation or if you still keep doing the same things over and over, the muscle will not grow at its best, it will become painful to use it, and it won’t make any progress.
This stage of creative work usually appears after a prolonged time working, usually more than a couple of months. After you gave all your best performances and provided all of your best creative skills you may feel drained. All of a sudden you don’t know what you have to do next, you’re completely lost.
Inspiration is not something that comes and goes by command. It comes and goes unexpectedly and you certainly don’t expect it to come to visit when you’re stressed out or depressed. There’s nothing wrong with having a bunch of awful weeks but clearly, this has some weight on our heads.
When you can recognize you’re in this state of mind where things that are out of your control are actually controlling your inner world and affect the way you work, try to detach from it for a short time. Don’t even turn on your pc. Take a shower, binge into Netflix, don’t even think about it.
If you go too far and keep insisting, you’ll get rewarded with an ugly little monster called burnout syndrome. And burnouts are no jokes. Burnout is something more complicated than just stress alone because under some circumstances you may still be able to deliver your best work if you are stressed, actually, sometimes stress is pretty much like pure adrenaline running under your veins and it will help you run the last 100 meters of your race in the best way possible.
However, burnouts are something more than stress alone. While stress may function as a motivator for getting your work done, burnout is more like a list of different symptoms both physical and emotional, that has 4 different and distinctive stages:
1 – Enthusiasm
2 – Stagnation
3 – Frustration
5 – Disinterest and apahty
We have to point out the fact that all kinds of creative workers may experience at least one burnout phase during a whole year, may this be longer or shorter; a lot of different people can be affected by this, nurses, caregivers, teachers.. and this will always affect the quality of your work but also, most importantly, the quality of your life and mental health. Is important to be able to recognize the fact that you may need a break, be honest with yourself, and if that is the case, take time to relax and detach yourself from all kinds of stress by doing things that you like. Sometimes this is enough to recharge yourself and you will feel more motivated to get back to work! 8 times out of 10 inspiration comes when you’re not even thinking about it.
Our best wishes for a great 2022
Lastly, we want to take the time to thank you for your support and work on our platform!
We are a big community and we are growing with your presence and support. We want to wish you the best year ever and tell you how happy we are that we are doing this together as a community: each and every one of you is making a difference on Creative Fabrica! Keep up the good job going and we wish you the best for 2022!